Graphic Usage Guide

Logo

The Shingo Institute is a program in the Jon M. Huntsman School of Business at Utah State University. Utah State University has an interest in maintaining a strong visual identity that symbolizes the university's brand and its impact throughout the state, the nation, and the world. The Shingo Institute is dedicated to maintaining Utah State University's brand standards. Therefor, it is not permissible to make any changes to the Shingo Institute's logo.

Graphics

The Shingo Model images and graphics may not be changed, distorted, or recreated in any way. Please make sure to give proper attribution to the Shingo Institute when using the graphics in any type of media, including conference presentations, webinars, book citations, case studies, etc.

Colors

Various logo file types and sizes are provided with the correct colors, but there may be instances when you need to know the color values when working with a printer or supplier.

Aggie Blue

Hex: 00263A
Pantone: 539 C
RGB: 0, 38, 58
CMYK: 98, 76, 51, 57

Tools Red

Hex: 640921
Pantone: 491 C
RGB: 101, 8, 32
CMYK: 35, 100, 76, 51

Results Gold

Hex: B07A32
Pantone: 7511 C
RGB: 177, 123, 50
CMYK: 28, 52, 95, 8

Systems Green

Hex: 3E4F23
Pantone: 574 C
RGB: 63, 80, 36
CMYK: 70, 46, 100, 43

Culture Violet

Hex: 5D4F6F
Pantone: 5265 C
RGB: 94, 80, 111
CMYK: 34, 44, 0, 55

Discover Brown

Hex: 734E2A
Pantone: 1405 C
RGB: 115, 78, 42
CMYK: 0, 38, 65, 66

Align Blue

Hex: 003768
Pantone: 540 C
RGB: 0, 51, 89
CMYK: 100, 55, 0, 55

Improve Blue

Hex: 1681C4
Pantone: 279 C
RGB: 23, 130, 197
CMYK: 82, 41, 0, 0

Enable Blue

Hex: 7ABFDF
Pantone: 310 C
RGB: 123, 192, 224
CMYK: 49, 9, 5, 0

Co-branding with the Shingo Institute

Please reference the full branding guide for appropriate use of colors, logos, graphics, and more.
Download Branding Guide
© Copyright 2024 Shingo Institute. All rights reserved.
Shingo Institute
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